Comparison
A Wally alternative with the price on the page
Wally bills per active pass once you go live, and doesn't publish the rate. If you run one café or salon and want to know what you'll pay before you start, Sharaftona puts the price on the page.
- Price on the page
- Native Arabic (RTL)
- Cashback & gift rewards
- 14-day trial, no card
Where Sharaftona differs
Both put loyalty cards in Apple Wallet and Google Wallet. The difference is how each is priced, and who each is built for.
A price you can see before you call
As of September 2026, Wally does not publish a production price. Its Growth plan bills per active pass in customers' wallets, and the rate comes from sales. Sharaftona's plans are on the pricing page, starting at $15 a month.
A trial with real customers
Wally's free Build plan covers test passes only, while you build an integration. Sharaftona's 14-day trial runs with your real customers at the counter, with no credit card.
Built for the shop, not the integration
Wally's pricing page talks about SDKs, webhooks and credentials: it is written for teams building passes into their own software. Sharaftona is the finished product, with an AI card designer, a staff scanner app and a customer sign-up page, ready in about twenty minutes.
Arabic across the whole product
Wally publishes in English. Sharaftona's dashboard, staff scanner, customer sign-up page and the wallet card itself run in native Arabic with right-to-left layout, on every plan.
Side by side
Compiled from wally.ae/pricing and sharaftona.com/en/pricing, checked September 2026. Verify both before you buy.
| Dimension | Sharaftona | Wally |
|---|---|---|
| Entry price | From $15/month | Production is usage-based, rate not published |
| Free plan or trial | 14 days with real customers, no card | Free for test passes only |
| How you are billed | Flat monthly plan | Per active pass in customers' wallets, with volume discounts |
| Intended buyer | The business running the programme | Teams issuing passes at volume; regulated organisations on Enterprise |
| Pass types | Loyalty cards: stamps, points, cashback, gifts, tiers | Loyalty, membership, ticketing and access |
| Arabic interface | Native RTL on every plan | Not listed |
Choosing as a shop owner
Three things decide this for a café, salon or store: the price, how fast you can start, and the language.
Wally's pricing page is written for developers: a test mode for building an integration, then per-pass billing once you go live, with the rate quoted by sales.
Sharaftona is built the other way round: for the person behind the counter, with the price on the page.
You know the price before the first stamp
With per-pass billing, your bill grows with every customer who keeps your card, and you only learn the rate from a sales quote. That is hard to plan around while you're still testing whether a loyalty card changes anything.
Sharaftona's plans are published, from $15 a month, and you can see what the next plan costs before you need it.
You test it on real customers, not test passes
A test pass tells you the technology works. It doesn't tell you whether your regulars will add the card and come back.
Sharaftona's 14-day trial runs at your counter with real customers and no credit card. The AI designer builds the card from your logo, and you can share the sign-up QR the same day.
Your customers sign up in Arabic
Wally publishes in English and lists no Arabic interface. Sharaftona was bilingual from the first commit, through to the Arabic text on the pass in your customer's wallet.
For a Gulf shop that is not a nicety. It decides how many people finish signing up at the counter.
Questions
- Sharaftona's price is published: from $15 a month. Wally doesn't publish its production rate (as of September 2026); it bills per active pass in customers' wallets, so you'd need a quote from its sales team to compare.
See the price before you talk to sales
14 days free, no credit card. From $15 a month, in Arabic and English.